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PinPoint Data

It's your data.

put it to work

Unique dealership audience segments based on past purchase history, loyalty and upcoming service needs with the help of your DMS.
Data Audience
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audiences-live

DMS & CRM connection

for audience creation

By creating targeting audiences from customers in your dealership's DMS, you can significantly increase their chances of doing business with you again. Custom case audiences are built from data that has been modified from your previous customer interactions and converted into readable files for social media targeting. 

PinPoint is a custom integration to your Dealership DMS or CRM. We use connections like Dealer Vault or other direct connections to safely pull data into a secure FTP, cleanse it, and push it directly to social channels. Rest assure that AET never touches sees your data and it is always secure from transfer to storage. 

Connection

Are you using your dealership data to create custom targeting audiences? If so, you probably understand hoe cumbersome and time consuming this process is. PinPoint can do the heavy lifting and you'll never need to worry about uploading CSV files again. Pick the audience you want to create, and PinPoint will do the rest!

Upload

Once your audiences are selected, PinPoint will keep these audiences up-to-date on a daily basis. By placing certain rules on your audiences, we can add and remove information as if becomes stagnant or overused in the audience. 

audiences

In addition to custom audiences, PinPoint brings your targeting map to life with a 90 day historic view of your past customers. Toggle between sales and service data and then flip on your heat map to give you precise targeting visuals! 

Mapping

PinPoint is a custom integration to your Dealership DMS or CRM. We use connections like Dealer Vault or other direct connections to safely pull data into a secure FTP, cleanse it, and push it directly to social channels. Rest assure that AET never touches sees your data and it is always secure from transfer to storage. 

Connection

Are you using your dealership data to create custom targeting audiences? If so, you probably understand hoe cumbersome and time consuming this process is. PinPoint can do the heavy lifting and you'll never need to worry about uploading CSV files again. Pick the audience you want to create, and PinPoint will do the rest!

Upload

Once your audiences are selected, PinPoint will keep these audiences up-to-date on a daily basis. By placing certain rules on your audiences, we can add and remove information as if becomes stagnant or overused in the audience. 

audiences

In addition to custom audiences, PinPoint brings your targeting map to life with a 90 day historic view of your past customers. Toggle between sales and service data and then flip on your heat map to give you precise targeting visuals! 

Mapping

Advance your audiences with 1st party data

target

Historic customer

mapping visuals

Knowing where your current customers commute to you business form is a wealth of knowledge! PinPoint maps out your current customer base between Vehicle sales and service to show exact targeting areas you should focus on when deploying ads in social media channels. 



 

 

Mapping
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Six ways dealers

are utilizing their DMS data to target customers

Your dealership can target audience segments based on past purchase history, loyalty and upcoming service needs with the help of your DMS. Learn more by downloading this PDF!

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