Simple pricing for every dealership
From single-rooftop to large dealer groups. No media markup. No agency fees. Just the platform your team needs to take marketing in-house.
Customize Your Plan
Build Your Own Plan
Pick your rooftop count, OEMs, and products to see your group estimate update live.
All selected products cover your whole group. Inventory, Ad, and PinPoint use rooftops. Creative, Email, and Refresh use adjusted OEM licenses.
Studios
Requires Creative Studio.
Ad Studio is included free with Inventory. Refresh starts at $99 per adjusted OEM license before discounts. Page Builder is included with Email Studio.
Cortex AI Tokens
Coming soonCortex is in active beta, available exclusively to AET clients. Contact your account manager to be added to the beta.
Our Commitment
A flat software fee. Not a cut of your spend.
AET is a software platform, not a media agency. Social campaigns through Ad Studio and Inventory Studio run with no markup on your ad spend. Streaming TV is the one exception: managed streaming buys carry a 20% media markup, and we put that number right on the page.
Pricing questions
Is there a free trial?
Yes, you can start a free trial at aetautomotive.com/register. Full access to the platform with no credit card required.
Can I add rooftops to my plan later?
Absolutely. Your plan scales with your store count, just reach out and we'll update your account. Your data and creative assets carry over seamlessly.
Do you charge a markup on media spend?
Not on social. Every dollar you put into Meta, Google, TikTok, or Snapchat campaigns goes directly to your ads. Streaming TV buys carry a 20% media markup, which we publish openly on the Streaming Studio page.
How does OEM compliance work?
All plans include OEM brand asset libraries and compliance validation that checks creative against OEM brand standards before launch. While we do not guarantee compliance, our products are built to support it at every step of the creative journey, and we always recommend submitting final creative to your OEM for pre-approval before going live.
What's included in onboarding?
Every new partner is assigned a dedicated account manager who will guide you through onboarding, training, and any API integration challenges you encounter along the way, so you're never left figuring it out alone. And if you're starting from scratch on a platform like TikTok, we're happy to help you get new ad accounts set up for an additional fee.
What does the contract look like?
Every new partner starts with a 90-day commitment, enough time to get fully set up, see the platform in action, and give it a real shot. After those 90 days, your account automatically moves to month-to-month with a 30-day notice of termination. No long-term lock-in, no surprises.